Marta Areosa

Marta Areosa




Beast IFF’22

BEAST is a festival that aims to bring a bit of eastern european culture to Porto through film. 

It had its 5th edition in 2022 with a comeback to an in-person festival with a special focus on sci-fi.

Along with PIOTR ZIĘBA, we designed the visual identity for this edition. 

The idea was to use the movement from east to west (which was translated into the typographical arrangement), but also to take an element in common between the countries contemplated in the region. In the process of searching for this element, the sunflower seed came up and it took hold of things. It worked almost as a private joke for people from these eastern european countries, which instantly recognized it, but its enigmatic and weird look (for not so eastern minds) would make people curious about what it was. It was a crucial element not only for all the graphic materials but also for the festival dynamic (people eating sunflower seeds everywhere).

The act of eating these seeds worked as a perfect metaphor for the festival: breaking the outside shell to get to the seed.



Retorno is a project on the 2017’s fires that took over green areas in the interior of Portugal. Started by Inês Luzio as a response to this tragic event, the project grew into a kind of documentary with a special soundtrack. It had two physical presentations with a live music performance, and is now hosted in the website.

For the graphic identity, I felt like I needed to somehow bring the movement of the film into the images, with a notion of time: the past, present and future. This is, at the end, what what the project goes about: questioning what impact this event had on people’s lives, how it came to happened, and what changed after it.

For the website, I saw there was a need of movement to make it dynamic and also to contextualise the outcome of the project. There are three looped videos that randomly play across all the website that in a way work as a trailer to the film.

You can check the website here.




Vaga was a project for both creation and artistic programming centered on sound, visual and performing arts. Its aim was to complement the academic curriculum through activities that took place in three unexplored spaces at the Faculty of Fine Arts of the University of Porto (FBAUP), which took shape from the 21st to the 25th of September 2020.

The event had two workshops, a talk on “The Academic Role on The Creative Process”, a performance and an installation selected through an Open Call to the faculty students.

Both the graphic identity and part of the production were part of my graduation project.

The identity had as a starting point the keyword “wave”, as Vaga would act as a wave, invading the faculty with the reflection and thoughts about how the relation between sound and image is being thought and lectured in this space.

Visit Vaga’s website, Instagram and Facebook.